Saturday, October 31, 2015

Moondance Michelada Mix, Mexican Beer Cocktail

You don't have to travel to Mexico for a Michelada beer cocktail. Instead, you can order a delicious, savory bottled mix, from Moondance Michelada Mix, to add to your beer. This Washington, D.C. based company was at the 19th Americas Food & Beverage Show, Fla. Owned by Laurie Pedersen (CEO), April Pedersen (Chief Marketing Officer), and Margo Gahagan (Sales Associate), came up with the idea after many trips to Mexico.

Moondance Michelada Mix, 19th Americas Food & Beverage Show, Miami, Fla.
Copyright 2015 by Helen A Lockey
"We've been sitting on this idea for years and this year we decided to make it a reality," said April Pedersen.

According to April, this beer cocktail it is sort of like a Bloody Mary but better. "I'm not even a beer drinker and I love this," said April.

Moondance Michelada Mix combines tasty spices like chili pepper and Worcestershire sauce with lime juice into a liquid that can be added to your favorite beer.

Michelada is the official beer cocktail of the Mexican holiday--Day of The Dead (Dias de Muertos), which is usually celebrated between November 1 and 2.

Margo Gahagan and Laurie Pedersen owners of
Moondance Michelada Mix, 19th Americas Food & Beverage
Show, Miami, Fla. Copyright 2015 by Helen A. Lockey
During the Americas Food & Beverage Show, both Laurie Pedersen and Margo Gahagan showed their dedication to their product by wearing black dresses and Day of the Dead face paint. "This is the perfect advertisement because everyone wants to take selfies with them," said April with a broad smile.

As far April Pedersen knows they are the first company selling a Michelada mix in the United States. The reception at the Americas show was good with several South Florida restaurants showed interest.

If you don't want to wait for your favorite restaurant to get this mix, you can go directly to Moondance Michelada Mix's website and order your own bottle. They are also selling savory salt to put on the rim of the Michelada glass.

Or you can contact Laurie Pedersen directly at (559) 666-4585, or email her at

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